If you are like most website owners, you would already know that SEO is important for the survival of your website, however, you might not know exactly how social media helps SEO. In this article, we are going to walk you through briefly on how SEO works because that is the only way that we will be able to fully explain social media’s role in it.
You already know that there are two aspects to SEO – online optimization and offsite optimization. While the former has everything to do with what you do on your website, the latter has everything to do with what you do outside of it. In other words, it’s all about link building.
With link building, you have other websites link to your website. While in the past it was enough to have as many websites with little thought to quality (essentially, the more the better), these days, it’s all about quality and relevance. And these two factors are expressed in the over 200 factors that Google’s search engine algorithm considers when ranking websites.
We really do not need to tell you, but social media is part of the 200. We just don’t know exactly how exactly social media helps SEO. However, we can tell you from our experiencing that web pages (Google ranks web pages, not websites) do not rank as much if they do not have any shares and likes in them.
Ideally, your website’s content should be good enough that your readers like to share your content on their own. However, if you just published the content, you have to jumpstart the buzz on social media. Thankfully for you, you do not have to beg for social media shares. There are many services out there that offer Facebook likes and shares, as well as other activities on social media.
Tips On How To Rank Your Website Well In The Google Search Results
Every business that uses the Internet to advertise their services or products is looking to achieve the best search rankings. This is purely because search traffic that is organic is an indication for business growth.
However, the problem lies in the fact that SEO is always changing, and businesses now run the risk of penalties for not complying with the latest rules. For current advice on methods to improve how your website ranks here are a few tips to consider:
Tip 1 Publish Relevant Content
Quality content is related to the main driver associated with search-engine rankings, and today there is no known substitute when it comes to great content. Content that has been designed specifically for a targeted market will always result in an increase in traffic to a website. This results in an improvement in the sites relevance and authority.
Tip 2 Update The Content On Your Website Regularly
Search engines feel very strongly towards content, and updated as well as regular content is seen as a good indicator for site relevancy and to keep the website fresh.
Tip 3 Metadata
When your website is in the design phases, every page will have a space positioned between the “head” tags that are made available to insert information about the page or metadata. If your site is a CMS website, your UMC web-team would have pre-populated the data for the site. The Metadata will consist of the title, description, and keyword.
Tip 4 Your Site Should Be Link-Worthy
Opposed to the “click here” links rather write the name for the destination. This is because “click here” will not have a value for the search engine from the attached URL. For example, it would be better to use “California Tech Enterprise Program”, this term is rich in keywords and will improve your rankings.
Tip 5 Find a Trusted SEO Consultant to Help you!
We recommend you get SEO help at www.dallasseogeek.com. If you want to choose another consultant, choose very carefully! It is very easy to purchase SEO services and get no return. Many so called “experts” are anything but…
Advertising online is essential if you want to reach a wide customer base of modern consumers. Whether you are operating a small company within your community or have an online operation that ships globally, you need the online world of communication.
One of the things that you may not realize is that simply having a website and a social media account or two is not going to be sufficient to get you to the top of your niche. You must incorporate several types of marketing techniques into your content, or it will not be seen by the masses.
You may have even heard about SEO, which is short for search engine optimization. Perhaps you even think that you have a decent grasp of what it means. However, the rules regarding good practices change on a regular basis and the techniques that worked well just a year or two back are no longer as effective.
One of the many changes that have come about is that of mobile SEO importance. This involves making certain that your website is easy to view on the various mobile devices that people use today. Not only is it important that your customers and potential customers can have a good experience on your website, Google and the other search engines take it into consideration as well. We recommend you contact an expert on Mobile SEO. If you do not have content that is optimized for use on cell phones and tablets, you will automatically not rank as well with the major search engines in all searches, not just those that take place on a mobile device.
However, you should be aware that just because you think that mobile customers do not matter as much does not mean that you are right. An increasing number of people are using their smart devices to connect to the Internet instead of their laptops and desktops. In fact, more searches are performed on mobile devices each and every day. Experts expect this rising trend to continue well into the future.
You would be wise to find a smart web designer who can help you to make sure your website is ready to be competitive now and in the future. If you think that you cannot afford it, think again! The alternative is to steadily lose business to your competitors. No, you will not necessarily see them all flock away at once. However, bit by bit, your current customer base will begin to migrate toward more successful businesses. This is simply the way the world of commerce works, and you must pay heed to it, or you might as well give up on your dreams right now and get a job for another person.
Growing a successful company means that you understand now and the future of marketing and staying abreast of the changes that go down in the world. You will create a fantastic business if you can keep that in mind when you are planning all of your web content.
SEOis basically making websites go up and down in search engines results. What you need to do to make that happen are explained in the video above. Such as keywords, backlinks and their quality. How websites rank higher and get more visitors from the right keywords, how to make more money for your business or using ads and affiliate programs to make money, is it hard and expensive, how to get started… all these questions are answered in this video.
Internet technology has changed our world in great ways. It has redefined the way people share information, how businesses market and deliver their products to consumers, and, of course, how news agencies report everyday happenings to the world. In a nutshell, Internet technology has turned the world into a global village. But internet technology, as we know it today, didn’t just happen. Rather, it has always been a work in progress. Do you know, for instance, the technology behind today’s Internet began way back in 1960 at MIT? This article presents 8 amazing facts about internet technology. Number 8 is mind boggling. Read on.
1. ARPANET was the first workable internet
Though many scientists had attempted to interconnect computers before, it is ARPANET that actually paved the way for today’s internet structure. ARPANET was made a reality in 1969 when scientists interconnected computers in four Universities and subsequently used the network to communicate and share resources.
2. The Internet isn’t the same as World Wide Web
While the internet refers to a networking infrastructure- a massive interlink of many networks- World Wide Web simply refers to how users actually access and share the information availed on the internet. World Wide Web uses browsers to access the information.
3. The very first email was composed and sent in 1971
With the use of email gaining steam, Gary Thuerk invented email spams by sending unsolicited bulk e-mails to 393 recipients. The message was simply a marketing gig informing recipients that the organization had new computer models up for sale.
5. Conficker virus cost businesses and government agencies in excess $9 billion in damages.
While the internet has brought major positive changes in the world, malicious people have also leveraged on its power to create and distribute malicious codes that have ended costing individuals, businesses, and governments billions of dollars. One of such codes is the Conficker worm that was released in 2007 and infected millions of computers running on Microsoft servers. The infection was so devastating that French fighter planes had to be grounded.
6. 73 percent of internet users come from only 20 countries.
Yet another startling fact about internet technology is that a massive 73 percent of the internet are from 20 countries alone according to studies Miniwatt Marketing Group. China remains the largest consumer with over 600 million internet users followed closely by Brazil.
7. The first website ever published went online on August 6, 1991.
The first ever website was published by physicist Tim Berners-Lee in 1991 and simply expounded on a WWW project. The URL of the website was http://info.cern.ch/hypertext/WWW/TheProject.html and contained two pages where visitors could familiarize with concepts such as creating web pages, hypertext and even guides on how to search for information on the internet.
8. A third of the searches done on the internet are on adult content.
According to a 2011 study by Forbes.com, 13 percent of searches done on the web were on erotic content. This does not mention that at least a half of the top websites feature images of nude women. Clearly, adult content is big business all thanks to the internet.
The Internet has morphed into a vital component of our everyday life. For a curious mind, the world of internet is one filled with mysteries and great inventions. Above are some refreshing facts about the internet and its influence on our way of life.